KETCHUP OF FORTUNE

(STUDENT BRIEF)

Description

Client

HEINZ

Year

01/2025

Copywriter

Juhwan Yun

Art Director

Eunji Jo

Feeling burned out by the same old routine? Heinz Jalapeño Ketchup, famous for spicing up flavors, is here to spice up your day too.


Then what makes an ordinary day exciting? Fortune-telling! Meet Heinz Jalapeño Ketchup, now your 'Ketchup of Fortune,' ready to reveal your destiny.

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