AI SUPPRESSOR

(STUDENT BRIEF)

Description

Client

BOSE

Year

04/2025

Copywriter

Juhwan Yun

Art Director

Eunji Jo

FPS gamers rely heavily on sound cues to gain a competitive edge. So the headphones are indispensable to them. But during intense gunfights, sound levels can spike up to 105dB. In fact, exposure to sounds over 105dB for 1 hour, can cause hearing loss—a condition that already affects 1 in 4 adults in the US.

We integrate AI technology into BOSE headphones. Unlike traditional gaming headsets that simply amplify low frequencies, our AI is trained to recognize a wide range of gunfire sounds.

But you know, in FPS games, the quieter sounds lead to the loudest victories.

Let’s reduce the unnecessary sound of your own gunfire, and amplify important sounds like footsteps that provide crucial information with AI tech.

CAMPAIGN BOARD